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What are Social Bookmarks

What are Social Bookmarks

Social Bookmarking and How it Can Make Finding Great Web Pages Easy...

Social bookmarking is a way for Internet users to store, organize, search, share and manage bookmarked web pages. Social Bookmarks have been around for a while but are once again, becoming increasingly popular with the Internet community.

Social Bookmarks

Originally introduced back in 1996, companies such as itlist, Backflip, Blink, Clip2, ClickMarks, HotLinks were amongst those who pushed the first online shared bookmarking services. These first gen’ social bookmarking services called for users to categorize their bookmarks into folders, much like the browser based bookmarks or favorites, which tends to become very unorganized.

Over the next three years social bookmarking became popular, but in the end, it never really took off. The founder of Blink said,

“I don’t think it was that we were ‘too early’ or that we got killed when the [dot com] bubble burst. I believe it all came down to product design, and to some very slight differences in approach.”

More recently in 2003, shared online bookmarks came bouncing back stronger than ever with the launch of a website called ‘’ who reinvented the idea and coined the term ‘Social Bookmarks’.

The new generation of social bookmarking not only allows users to browse and share others online bookmarks but encourages them to categorize their bookmarks with informative tags.

By labeling with tags, users are able to browse bookmarked web pages according to category. Most services will also provide information about the number of users who have bookmarked these pages.

More and more websites and blogs are adding social bookmark links to their sites making it even easier for people to drag, drop, store and tag their favorite online content. These bookmarks are usually public but can be saved privately or shared only with specified people, groups or networks.

Many social bookmarking services also provide web feeds for their lists of bookmarks so users can be updated on their favorite topics. By involving the community and sharing valuable content that is informatively tagged, social bookmarking makes searching for high quality content extremely easy for the end user.

The community and what the community have to say, is a vital part of the Web 2.0 concept. By becoming part of this social community you can help direct the right type of traffic to your website or blog.

The are several benefits of social bookmarking over search engine spiders, these include:

  • Tag-based classification of Internet web sites is done by humans who understand the content of the resource, as opposed to software, which algorithmically attempts to determine the meaning of a resource.
  • People tend to find and bookmark web pages that have not yet been indexed by web spiders.
  • This type of social bookmarking system can rank a resource based on how many times it has been bookmarked by users, in this way sites gain credibility depending on the value of the content rather than the amount of external links pointing to it.

As the social bookmarking community grows, so does the amount of companies offering this type of service. There are literally dozens of site out there offering a way to store and share your personal bookmarks. Going through all of those social bookmarking sites can be time-consuming and downloading all those toolbars is madness!

There are now several services which are designed to reduce the time and effort needed to socially bookmark a website. With sites like ‘’ you can It can help you spread a link on 47 of the best social bookmarking sites in a matter of minutes.
Social Bookmarking Internet Online Marketing

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